Most of you will probably have seen OK Go’s video ‘Here It Goes Again’. Spoiler alert for those of you who haven’t, the band performs their song whilst dancing on treadmills. Bizarre, yes, but entertaining nonetheless.

Now the group has attempted something a little more ambitious: performing their song ‘Needing/Getting’ inside – and using – a Chevrolet Sonic. The options list on this particular Chevy includes retractable pneumatic arms, a miniaturized sound-recording studio, and a two-mile stretch of desert just outside Los Angeles. Over 1000 instruments were played/ruined in a shoot that took four months to complete.

James Gent first started as a freelance motorsport writer in the UK, before an urge to be paid a monthly wage saw him move to Dubai in late 2011. A keen motoring enthusiast, he hopes that one day his garage will hold a Lamborghini Countach, as well as a WRC Lancia Delta Integrale.

James Gent

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